Saria International takes great pride in marketing its LION Brand globally. LION International Sales team members travel frequently to all parts of the globe to visit clients to not only offer a personal touch of service, but to work with local partners to develop the brand. By going into local markets and together researching competition, finding niche areas or developing new products and exchanging strategies are key to the success.
Saria also helps international partners with a variety of traditional marketing material such as Point of Purchase (POP) displays, posters, tee shirts, hats, stickers and more. In addition to traditional promotional merchandise, Saria also sponsors various events or teams throughout the world.
Saria also does a variety of training seminars around the world to help partners and their clients not only learn more about LION products, but how various products can be used and properly applied in various jobs. From seminars on Motor Oils ranging from development & formulations and various vehicle uses to how various car care products are applied in a service station environment
LION sales members try to participate when available in interviews for various international television programming discussing market trends and future product developments.